Recently, spy shots of BMW's future entry-level SUV, the highly anticipated all-new iX1, have been exposed.
Honestly, when I first saw this camouflaged car, I almost thought it was a Frankenstein monster—it was wrapped up so tightly, as if they were afraid of being recognized.
But to be fair, this design is very "Neue Klasse" but also quite risky...
The most obvious thing is the pair of "big nostrils" at the front—more precisely, the vertical dual-kidney grille.
BMW calls this design language "Neue Klasse." Whether it looks good is up to individual taste, but the visual impact is definitely there.
The headlights on both sides have also become slender horizontal strips, presumably connected to the grille, making the entire front face look like it was cut from the same mold as the previously exposed iX3.
Personally, I'm a bit torn—having gotten used to the current horizontal wide mouth, suddenly flipping it vertical feels odd. I wonder if the production car will be adjusted further.
The side profile follows the trend with hidden door handles. This feature is now almost standard on domestic EVs, helping reduce drag slightly and benefiting range.
The classic Hofmeister kink is said to change as well, but the specifics are hidden under the camouflage.
The rear has changed quite a bit too—the taillights follow the big brothers' style and have become slender strips. The license plate frame has been moved down considerably, making the rear look cleaner.
Overall, BMW is determined to use this new design language. The upside is high recognizability; the downside... well, everyone may need some time to adapt.
New platform, new battery—finally no more lagging range?
Now that the exterior is covered, let's talk substance. The biggest upgrade of this generation iX1 is actually underneath the skin.
It will use BMW's "Neue Klasse" architecture developed specifically for EVs. The benefits of this new platform are higher space utilization and better energy consumption control.
More critically, it will feature sixth-generation eDrive electric drive technology. This system uses all-new large cylindrical battery cells and an 800V high-voltage platform, so both charging speed and range will improve.
Official hints suggest the WLTP range could reach around 600 kilometers.
600 kilometers—honestly, by 2027, that number isn't particularly impressive, but for a compact SUV, it's adequate. After all, the current generation iX1's range is indeed a weak point.
Hopefully this generation will make up for that. A few honest words for those waiting and for the manufacturer.
According to current information, the pure electric iX1 is expected to start production in November 2027, while the combustion-engine X1 will be earlier, entering production in July of the same year.
So those who want to buy this car will have to wait another two years.
My advice is, don't rush to get excited. By 2027, there will only be more choices on the market, and competitors from domestic new forces and other luxury brands will also have been updated. When the time comes, look around more and compare more—that's never wrong.
To BMW the manufacturer, I'd also like to add a word. The new design is bold and worth encouraging.
But please don't cut corners on the interior—screen size doesn't have to be large, but build quality and smart experience must keep up.
Also, range—600 kilometers is just the passing line. If it could be improved a bit more at production, or if the price is competitive, that would really be a killer.
Alright, that's all for today. What do you all think of the BMW iX1's new look?
